Which Underwear Guy Are You?
Are you a fan of the familiar or the unknown? How do you spend a Saturday night? There's an Underwear Guy in all of us. Discover the unique style that matches your personality now.
The Classic Underwear Guy values quality and tradition. In the summer you'll probably find him listening to the all time greatest musicians while sipping a beer or whiskey with friends on the patio. He prefers timeless fits and prioritizes comfort and durability.
Our Classic Underwear Guy collection features cotton and cotton-blend underwear in traditional cuts. Our top choices are breathable, soft, and durable.
The Trend Setter
The Trend Setter Underwear Guy values innovation and style. He is always the first to try out the newest collections. In the summer you may find him at music festivals or trying out the new restaurant the critics are raving about. "Comfort Zone" isn't in his vocabulary.
Our Trend Setter Underwear Guy collection features underwear with form fitting cuts and cutting edge materials like micromodal, finished with fashion-forward colours and patterns.
The Explorer Underwear Guy values performance and durability. You'll find him outdoors in all seasons and he's probably the first person you'd call if you wanted to go on a hike. He needs underwear he can trust to keep him comfortable on his next great adventure.
Our Explorer Underwear Guy collection had to be diverse like his adventures. We've chosen underwear for every season to keep heat in or out and to keep the Explorer dry. Discover high-performance thermal and cooling underwear.